Services

CMAC Media, providing media advertising services so your company grows and flourishes

Short Term Ad Sales Project Management

• MEDIA & ADVERTISING SALES MANAGEMENT services for Media Companies (Radio, TV, Cable, Print, Rep Firms, Outdoor, etc.) on a short term and contract basis so your company keeps clients happy and meets projections, sales and revenue goals. When would you use this service? When a Manager is leaving on maternity leave, or there is lag time between a manager’s departure and a new management hire or management expertise is needed on a project basis for any number of reasons. Think of this as a 4 to 8 week “in and out” service: CMAC Media comes in, manages the team, handles projections and weekly sales reports, manages up and manages down, meets with clients, understands the business, keeps the water out of the boat and doesn’t let the sparks turn in to flames. You fill the management position full time or your manager returns from “leave” and then we’re out. Short, sweet, effective, efficient and you maintain your sanity.

Media Consultation

• MEDIA CONSULTATION & INSTRUCTION from traditional media advertising to digital media advertising for companies and agencies that may not have paid media expertise. CMAC Media’s goal is to educate companies on how to position media advertising to their existing and prospective clients. Essentially CMAC Media will help build your company’s in-house capabilities with solid media advertising knowledge.

Management Training

• TRAINING for Account Service Reps and Account Executives at media companies and advertising agencies so star performers have the tools that they need to become strong management prospects. Let’s face it, strengthening “the bench” is easier said than done. Your superstar individual performers will get promoted in to management eventually. Let CMAC Media prepare them for that huge leap from individual performer to a manager who listens, mentors, delegates and leads.